Dejan Mitrovic

Dejan Mitrovic is co-founder and director of Department 22. He is a London-based creative entrepreneur with 15+ years experience in the fields of design, technology and education and an MA/MSc in Innovation Design Engineering from the Royal College of Art and Imperial College London.

Dejan’s core expertise is in product development, UX/UI design, sustainability and crowdfunding, and he has experience in creating and setting up new product and service based enterprises. He is the founder and creative director of Kidesign, a company that focuses on encouraging children’s creativity and imagination through educational games and toys. Kidesign also runs creative workshops for children and families across the UK, including at all major museums and cultural institutions.

Dejan lectures about design, entrepreneurship and systems thinking at various universities, including Royal College of Art, Imperial College Business School and Cass Business School, where he designed and led a module about innovation and entrepreneurship. Dejan speaks fluent English, Russian, Italian, Serbian/Croatian, good French and Hungarian.